Influence of Radio Phone-in Programmes on Public Opinion

Mass Communication — 2025, Undergraduate

This study examines influence of Radio Phone-in Programmes on Public Opinion in Oja Titun Market, Osogbo. The research adopted a survey design, collecting data from 300 listeners in Oja Titun Market, Osogbo. Findings reveal that phone-in shows set the daytime agenda in many cities The study recommends stronger ethical enforcement by media regulators

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